Late Thursday, while unconfirmed reports spread regarding an incident at Brown University, the network's Kaitlan Collins posted on social media, highlighting the uncertainty and directing people to her channel's 9pm newscast.
Even though the network is hardly a perfect news source, her statement rang true for numerous observers. It remains one of the organizations where you can find reality-based and largely trustworthy reporting – particularly during crises like the one developing close to a New Hampshire storage facility.
An Uncertain Position During a Corporate Tug-of-War
However the news network, now 45 years old, finds itself in a precarious situation as two giant media empires compete for ownership of its parent company, Warner Bros Discovery.
No matter the result, the fate of CNN has become part of a high-stakes game of business acquisition, instead of as a question of what helps the news-consuming public.
“This represents another instance of the profound systemic issues with roots in many years of policy decisions,” stated Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The debate about which company will control Warner Bros Discovery – could it be Netflix or Paramount Skydance? – misses a broader point.
“The narrative is crafted as a business story with powerful individuals as the central actors, but there is hardly any discussion of the common good,” Pickard added.
The Complicating Element: Donald Trump
The CNN scenario is made more complex by Donald Trump’s opinions about a network he has long portrayed as perhaps his primary “fake news” adversary.
Think back to the chants of “CNN sucks!” at Trump's rallies, his administration’s punitive revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in official meetings.
Trump now claims that CNN needs new ownership. You can read that as ownership that will protect him from criticism and scrutiny. That is a factor in why he appears to support Paramount Skydance, which has made a unsolicited offer.
He has grounds to prefer that company more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently placed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the top editor of that storied news network.
An Outcome of Continued Uncertainty
Notably, if Netflix wins, CNN and other cable outlets would first be spun off into a standalone company. This might be a relief to many at the network, but it’s not exactly a guarantee of stability. That arrangement could position CNN for a future sale. It never ends.
According to Timothy Wu, a great deal of this is a violation of antitrust statutes, anyway. The influential voice of big tech’s dominance stated that competition laws should disallow both deals.
“Either merger would be harmful to the country, and both should be challenged by anti-trust authorities,” Wu stated.
The Bigger Issue and a Way Ahead
Regardless of the resolution in this situation, the larger issue remains.
“What we have now is a highly anti-democratic system, but we ought not succumb to learned helplessness,” Pickard noted. Regulatory choices – dating back to the 1930s and 1940s – helped to foster this overly commercial monster, and revised policy decisions can fix it.
Is this likely in an era where the top communications regulator will not confirm that the agency is independent? Overhaul is a distant prospect now, but that doesn’t mean it will be impossible forever.
Measures that bolster independent news organizations, bolster local journalism, fund public media, and prohibit the concentration of media power in too few hands are achievable – they are essential for a healthy democracy.
Regarding media ownership, larger is not superior. And news organizations such as CNN shouldn’t be pieces in the most recent acquisition battle.